Thoughts on Leadership is the brain child of Paul Bridle. This is the place that Paul shares his monthly thoughts.

Building Trust

Posted: October 31st, 2012 | Author: | Filed under: Business, Culture, Leadership, Management, Social | No Comments »

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Starting this year we have split TOL into two sections.  The basic short question your thinking we have always done, and now the TOL extra.  So go sign up over at http://bridleinfocus.com.

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Hi, and welcome to another ‘Thoughts on Leadership’.

This month is about ‘Building Trust’.

I want to challenge you this month about building trust.  It is necessary to build trust with our customers, with our staff, in fact with everybody. it’s about building trust. But what does it really require?  There are a lot of things involved.  First of all it starts with being trustworthy.  I know what you are going to say.  You’re going to say, “hang on a minute, I am trustworthy.”  Yes, of course you are, but to whom?  Okay, I am sure that Fagan (from Charles Dickens, Oliver) was trustworthy to his little kids at that time.  You see, trustworthy depends on the person you are dealing with.  Are you worthy of my trust?  Am I somebody that when I place this trust with you, that you are worthy of that trust?

Think about that – think, in the day and age where we are now – where you have a brand, people trust that brand, they trust your brand.  It stands for what you are.  People that work for you trust your brand of leadership.  Your style of leadership is your brand.  So either they trust you or they do not trust you.  And so we’re really going to get down into this and say, “Am I worthy of the people’s trust who I am wanting to lead?”  Whether it be customers, clients, staff, and family members — whoever it is — am I worthy of their trust?  That’s the question I want you to think about this month.  Think about the people that are important to you.  Think about the people who matter to you in your life that will matter to you in the future.

Do these people see you as somebody worthy of their trust?  In other words, can they invest in you by giving you their trust knowing that you are worthy of it and you give them the return on that investment?  That is a heavy thing to think about but it’s important.  So I hope that question has been useful for you this month.

Think about it and have a great month.

We’ll see you again next month.

Bye for now!

– Paul

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The Strategy is Ok, But the Design is Important

Posted: October 1st, 2012 | Author: | Filed under: Business, Culture, Leadership, Management | Tags: , , , , , | No Comments »

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Get TOL in three ways; reading, watching or listening. The video and the audio versions are available as a free download either directly or via our podcast. You will find the RSS feeds at either: http://thoughtsonleadership.biz/video for the video version or http://thoughtsonleadership.biz/audio for the audio version.

Starting this year we have split TOL into two sections.  The basic short question your thinking we have always done, and now the TOL extra.  So go sign up over at http://bridleinfocus.com.

Main Feature

Hi and welcome to this month ‘Thoughts on Leadership’.

I’ve bought the following things in the last four to six weeks;

  • back-up drives, small and large,
  • Monocle magazine a fabulous magazine in a time when the publishing world is struggling Monocle has come out with the most fabulous business magazine,
  • An iPhone,
  • Logitech keyboard for my iPad, probably the best that I’ve come across.

These are all great products, but it is more than just the product.  It’s not just about the functionality and what they do, it’s the design, the thinking and putting together the design that has been important, it has been thought through, it’s that attention to detail.

Attention to detail is so critical these days, so many organisations and departments manage to get it pretty good, near enough, etc, etc, and do not appear worried about the details.

One thing that Steve Jobs taught us was that the engineering was as important as the design.  So, whatever we are doing, it’s about getting the product right but also about the design and having the attention to detail.

So, my question this month to you is; great you have a strategy in place, have you thought about how are you going to design that strategy?  How are you going to implement it?  Have you got the attention to detail?

I can remember the very first time I bought an iPhone and it arrived.  My son insisted that I open it.  I said, “Why?  You can open it for me.”  And he said, “No, you’ve got to have the experience.”  And sure enough, opening up the box, the way that it opens so beautifully, the way it works, I could just simply understand it.  The iPad, it’s so easy to use.  This Logitech keyboard that I’ve just brought – there was no massive manual that I had to go through and read, very quickly and intuitively I learned how to put this on so that I could use it with my iPad – such a great little device, great for using on the phone.

So, designing your experience, designing what you do in your organisation – what are you doing about it?

Ask yourself the question, when a customer comes in, is the whole thing a magical experience?  Is the whole thing going the way that you designed it?  If you don’t know what it should be then, if you haven’t designed it – it’s not going to be right!

If you have designed it but you haven’t followed through in terms of training and all the rest of it, then it’s not going to happen.

I hope this is something useful, I hope this gives you something to think about this month and really question yourself on having a great strategy – what’s the design – now that we need to make sure that it is implemented?

Have a good month and see you next month!

Paul

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